We’re Not Taking It Lying Down!
The “We’re Not Taking It Lying Down!” campaign delivers impactful, relevant messages specially targeted to this at-risk demographic. Women have always struggled to confidently take control of their reproductive and sexual health. As HIV takes its ongoing, dire toll on women of color, empowering these women is critical. By building their self-esteem, we fortify their ability to protect themselves.
Duties: Concept, Typography, Art Direction, Copyrighting, and Creative Design